Understanding Business and Management Research Methods Assignment

Understanding Business and Management Research Methods - Assignment ExampleUnderstanding Business and Management Research MethodsResearch methodologies generally argon of two types viz. quantitative and qualitative research methodology (Cameron and Molina-Azorin 2011). When both of them are combined then it is k directn as motley methodology. Although authors held the view that abstruse methodology is increasingly use in the business and management circles, the use of pure form of qualitative or quantitative research methodology is much visible. Further, it is stated in the article that strong theoretical and conceptual framework, legitimating, publication, academic recognition and seminal meld method theorists make mixed methodology accepted in research arena. Along with this, the duette claimed that this methodology is gaining popularity in fields, like medicine, nursing, health, education, behavioural and social sciences which are very exact comment of them. Though, this met hod is now used by a number of researchers, an established definition has not yet been written. For example, according to Thurston, Cove & Meadows (2008, p. 3) Mixed methods studies can either combine methods from different paradigms or use multiple methods within the same paradigm, or multiple strategies within methods. However, The Journal of Mixed Methods Research (2006) defined mixed methods as research in which the investigator collects, analyses, mixes, and draws inferences from both quantitative and qualitative data in a single study or a program of inquiry.... (1950s - 1980s), Paradigm bowl over period (1970s - late 1990s), Procedural development period (late 1980s 2000), and the Advocacy as a separate design period (2000+). In addition to this, the duo authors have also discussed the growing interest of the academic journals and scholars in this third method of research which increases the academic weight of academic paper (Bergman 2008). Creswell and Plano Clarks (2007) develop espousal levels for mixed methods is used by the authors to show the acceptance level of this third methodological movement. There are three level of acceptance positive by Creswell and Plano Clarks (2007) .i.e. Minimal, Moderate and Major. For every level of acceptance there are certain benchmarks being listed below (Cameron 2008). There are five benchmarks for stripped-down acceptance and they are awareness within the discipline of qualitative research, publication of actual mixed method studies in discipline studies, graduate students using mixed methods in dissertation research, discussions in journals about the need for mixed methods, and mixed methods research discussed at professional conference. There are four benchmarks for moderate acceptance i.e. leaders in the discipline advocating use of mixed methods, workshop on mixed methods research forums dedicated to the discipline, Funding companies supporting mixed methods research, methodological discussions of mixe d methods in journals devoted to the discipline. There are three benchmarks for major acceptance i.e. special issues of a journal focusing on the use of mixed methods in the discipline, publication of mixed methods studies in top discipline-based journals, course on mixed methods research as part of graduate research training programs. The authors have used above discipline